October 2026

Open 8:30am - 4:30 pm

Visit The Adams River Salmon Society at Tsútswecw Provincial Park 
during the 2026 Salute to the Sockeye Festival.

Dates of the 2026 Festival are October 9-25.  The Festival site is open daily from 8:30am- 4:30pm.  Vendors and activites will run from 10am - 4pm.

Join us for some Interpretive Guided Tours, Cultural entertainment & Education sessions, First Nations Ceremonies and take a hike along the trails to watch the sockeye return for their quadrennial spawn.  Find time to check out the Winter Home too - up along the Wade Road trails above the Adams River Bridge.

Activities and adventures for all ages.

Find Us

Photo Credit: Bruce Moffat

Features

Salute to the Sockeye Festival Dates: October 9-25, 2026
Park Gates open 830am-430pm during the Salute Festival. 

Entrance Gates will be closed and locked each day at 4:30 pm. All vehicles must be offsite by 5:30 pm - exit gates will then be locked.
During the Salute Festival, the Wade Road and Beach Access roads will be closed.

Paid parking admission fee is in effect for all vehicles during the Festival.
General Admission for personal vehicles will be $15/vehicle

The admission fees support the Adams River Salmon Society's education and stewardship work in the Shuswap providing special events & activities and to ensure a safe and comfortable environment for the visitors and the spawning salmon. Proceeds will also be directed to the education programs providing free access to schools for the Science of Salmon field trip program.

Admission/Event Fees

General Admission for personal vehicles will be $15/vehicle
Tour Groups -please see Admission Form

All lifetime members are admitted free by showing your Membership Card.  Interested in becoming a member? Join Today.


Opening Ceremonies

Date: Friday October 9

  • Opening Welcome Ceremony
  • Skwlāx te Secwepemcúl̓ecw Cultural Events

Local Merchandise & Artisan art for sale as part of our Vendor Market
Vendor booths will be open 10am-4pm during the Salute Festival

Excellent selection of locally sources, designed and made items.

Food & Beverages – Great Local Food Vendors onsite!
Food Vendors open 10am-4pm during the Salute Festival


Looking for Local Accommodations? Click Here.

 

Artisans Market

Salute to the Sockeye 2026

The Artisan & Vendor Market will have more participation than past years. Some of the types of creations you will see this year are:

Original prints, drawing, painted feathers and leaves, photography, custom worrdworking, fabric creations, pottery (mugs), cards, children's Salmon books, stickers, patches, photography, artisanal foods, 

First Nations Art: Sculptures, carvings, pine needle, birch bark and cedar baskets, birch bark biting, jewelry, dream catchers, hand tied fishing flies, purses, beaded and woolen items, drums and rattles.

Open 10am- 4pm during the Salute to the Sockeye Festival

 

Educational Interpretive Program

Free of charge to BC students in Grades 2 through 5 during the Salute to the Sockeye

Adams River Salmon Society - supported by Fisheries and Oceans Canada, is pleased to announce that an Educational Interpretive Program will be available, free of charge, to BC students in Grades 2 through 5 during the Salute to the Sockeye.  

The program is available Monday through Thursday (excluding Thanksgiving) and schools are required to pre-register for this program in order to have their students participate.

Please direct inquiries regarding the Educational Interpretive Program to education@salmonsociety.com
We will put together a priority list of classrooms based on availability until all of our available spaces are filled.

Once you receive your booking form, please send back to us ASAP so that we can schedule your classroom in.
Booking confirmation emails will be sent once a spot has been secured based on your registration form. 

Deadline for all booking inquiries is October1, 2026.  APPLY today to avoid disappointment.

 

 

Fisheries and Oceans Canada (DFO)

Since the 1970’s Fisheries and Oceans Canada (DFO) has been a proud partner of the Salute to the Sockeye festival and provides educational and interpretive programming during the event. 

As in previous years, the Adams RIver Salmon Society, through the support of DFO, will be delivering an on-site educational program to an anticipated 7,000 British Columbia elementary school students in grades 2 through 5, free of charge.

Teachers wishing to register their class in the Educational Interpretive Program should contact Adams River Education Team directly by emailing education@salmonsociety.com

Only pre-registered confirmed classrooms will be able to participate in this free education program during the Salute to the Sockeye Festival.

BC Parks

Since the parks creation, BC Parks has been honoured to co-host the celebration of the largest Sockeye Salmon run in North America.

The Province, in collaboration with Little Shuswap Lake Band are in lock step working to maintain the areas natural and cultural integrity for future generations use and enjoyment.

Opportunities are provided for visitors to pursue safe & accessible recreational activities that are in keeping with the natural character of the park.

Interpretive facilities and services help visitors appreciate and understand the Salmon life cycle and ecology and relationship with surrounding ecosystem.

Fish, wildlife and nature viewing opportunities are provided through facilities that are accessible & harmonized with the surrounding landscape and environment.

BC Parks implements programs that continually assess impact from commercial and public recreation and respond with adaptive tools to moderate those influences.

Interpretive Cabin

  • Closed during the Salute Festival
  • Check out the Interpretive Tent right beside the cabin instead
  • Storyboards of the life cycle of the salmon
  • Education and Interpretive volunteers to help answer questions
  • Interpretive Guides stationed along the park trails.

Directions